EGIA
Grow Your Business through Winning Moments on the Phone

Thursday, April 16

Virtual Workshop

Agenda

This workshop qualifies for 4 CEU credits

1:00PM – 5:00PM EASTERN (10:00AM - 2:00PM PACIFIC)

Grow Your Business through Winning Moments on the Phone

This four-hour course will teach CSR’s and dispatchers how to win the moment using 8 foundational principles that work like magic to create a connection with each customer. They will not only create connections but learn how to overcome objections, sell service agreements and add services on to the jobs.

With these techniques in their toolbox, your office staff will pair up with the technicians for a uniform and strategic alignment that boosts your company’s KPI averages. This course helps solve several common problems faced by CSRs, dispatchers, and HVAC/plumbing office staff:

  • Missed booking opportunities – Teaches a structured call flow to help convert more incoming calls into confirmed appointments.
  • Difficulty handling price objections – Provides specific techniques for overcoming pricing concerns without sounding defensive or losing the call.
  • Saying “no” too often – Equips staff with solution-based responses that keep the conversation positive, even when schedules are tight or customers are demanding.
  • Lack of add-on sales or service agreement conversions – Gives office staff the confidence and scripts to recommend and sell additional services effectively.
  • Inconsistent customer experiences – Establishes a pattern of excellence so every call feels professional, warm, and helpful – no matter who answers the phone.
  • Low coordination between office and field teams – Builds alignment between CSRs/dispatchers and technicians through shared goals and communication strategies.
  • Reduced morale or confidence – Encourages a growth mindset and prepares participants to handle even the toughest call scenarios with confidence.

This course helps turn your front-line team into a confident, consistent, and revenue-driving part of your business. The content in this course matters to participants because it gives them practical tools and communication techniques to perform better on every customer call.

  • Creates stronger customer connections – Participants learn how to build trust quickly using 8 foundational principles that improve the tone and outcome of every call.
  • Overcomes objections confidently – They’ll gain skills to handle price concerns and scheduling objections without sounding negative or unsure.
  • Drives more revenue – By learning how to sell service agreements and suggest add-ons, CSRs and dispatchers become key players in growing the business.
  • Improves team alignment – Office staff will better support technicians by following a proven call flow and using solution-driven language.
  • Boosts performance metrics – Consistently applying what’s taught leads to better KPIs like booking rate, average ticket, and customer satisfaction.
  • Encourages a growth mindset – Participants come away more confident, prepared, and ready to handle challenging scenarios through role-play practice.

This course turns everyday phone calls into powerful business-building WOW moments.

Who Should Attend

Owners, Customer Service Representatives (CSRs), Dispatchers, and office staff who handle incoming calls and customer interactions

Presenters

Speaker Dickinson

Brigham Dickinson
President & Founder, Power Selling Pros

Brigham Dickinson is president and founder of Power Selling Pros, a leading coaching and training firm dedicated to teaching businesses to wow more customers. Brigham started Power Selling Pros when he saw that call handlers needed assistance consistently converting calls to bookings. As a result, Brigham answered the need by creating the Pattern For Excellence, a sequence of principles that guides call handlers through all stages of a call, from greeting to closure. Since 2009, Power Selling Pros’ growth comes through referrals alone, thanks to the proven call-handling process and their high level of customer satisfaction.
Speaker Wood

Lynzie Wood
COO, Power Selling Pros

As Chief Operating Officer at Power Selling Pros, I bring decades of hands-on experience across the home service industry—from outbound call management and dispatch to sales and full-scale operations. I specialize in building efficient systems, developing high-performing teams, and driving measurable growth for service-based businesses. With a deep understanding of both frontline execution and big-picture strategy, I’m passionate about helping companies streamline operations, increase revenue, and deliver exceptional customer experiences.