Course Objective:

Why do 4 out of 5 HVAC contractors go out of business within 5 years? A major contributor is building a business where the weather alone generates the demand. When the temperature drives your workload, your cash flow, your payroll, and your ability to keep good people, a few slower months can do real damage. And here’s the part most contractors miss: those slow months aren’t a weather problem. They’re a marketing problem. Seasonality is predictable, which means planning for it is what separates the contractors who thrive from the four out of five who don’t.

On September 15th, join Drew Cameron, Contractor University founding faculty and President of Flow Odyssey, for a masterclass that debunks the myth of the shoulder season in residential HVAC. You’ll walk away with a strategy, a plan, specific tactics, campaign ideas, and more. Learn a 35-year-old, undefeated approach that simply requires you to out-think Mother Nature.

Key Takeaways:

• Build a year-round marketing plan
• Fill your schedule during the months when business dips
• Stabilize cash flow, payroll, and workforce retention through slow periods
• Deploy specific campaign ideas and tactics you can launch right away

Questions:

Contact David Delgado

619-203-5692 | ddelgado@egia.org