EGIA
Light Commercial HVAC Growth: Build a Profitable Maintenance and Replacement Strategy

Monday, August 10

LIVE WEBINAR

Agenda

11:00 AM-12:00 PM EASTERN (8:00 AM-9:00 AM PACIFIC)

Light Commercial HVAC Growth: Build a Profitable Maintenance and Replacement Strategy

Light Commercial HVAC can create stronger margins, recurring revenue, and long-term growth when contractors approach the market with a clear strategy. In this webinar, we will explore the fundamentals of commercial contracting and the business practices needed to build a profitable preventive maintenance and replacement program.

Learn what it takes to successfully enter or expand in the light commercial market. From developing an effective business development strategy to identifying high-value prospects and prioritizing opportunities, we will cover the key drivers of sustainable growth. We will also discuss the operational structure, processes, and team development required to support a scalable and profitable commercial business.

Key Takeaways:

  • Develop a strategic business plan for light commercial HVAC growth
  • Build a targeted business development and marketing strategy for commercial contracting
  • Identify market opportunities and prioritize high-value prospects
  • Create an operational framework that supports preventive maintenance and replacement services
  • Define processes, roles, and responsibilities to improve execution and accountability
  • Strengthen recruiting, hiring, and training practices to support long-term commercial success

Questions:

Contact David Delgado

619-203-5692 | ddelgado@egia.org

Presenter

Speaker Graening

James Graening
President, Service Business Resources LLC & EGIA Contractor University Faculty Member

James has been a leader in sales and marketing, a corporate vice president and a sales training facilitator for over thirty-five years. Educated at the University of Akron for HR, Employee Relations and Psychology, James has worked as a salesperson, sales manager, general manager, and corporate VP of sales with a background in Energy Services and Control Solutions. He has served as a trainer and educator for several trade organizations including the ACCA, PHCC, HRAI (Canada), Honeywell, Service Experts, EAI Excellence Alliance and Comfort Systems USA. He has developed a vast amount of curriculum for trades contractors and is a published author. He currently is partnered with Service Business Resources and facilitates training classes on Sales, Marketing, Sales Management and Strategic Business Planning. He offers onsite “private” training and is a “remote coach” for service businesses, as well as, providing sales mentoring in the field. James has been a volunteer for several faith-based organizations, including the Alive Festival, is a worship team musician and serves on the Board of Right to Life Northeast Ohio. He resides in the Medina Ohio area and enjoys his wife, children and grandchildren as well as the beaches of Florida.

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Free Registration